Many researchers remain silent on social media—understandably so. It can feel chaotic, shallow, or even hostile, far removed from the rigor and depth of academic life. But in a world overflowing with misinformation, science can’t afford to whisper.
This session explores why scientists need to communicate online and how to do it without losing credibility, clarity, or sanity. We’ll unpack strategies for engaging with different kinds of audiences (from science supporters to skeptics and bots), choosing your battles, and making your voice count in a space that often feels like the Wild West.
Whether you’re skeptical, curious, or just exhausted by the idea of “posting,” this talk is for you.